So Cook

So cook comes from the founder’s love of cooking and knowledge of technology. These have been combined, creating mobile apps that removes the mundane element of home cooking, and create amazing meals

As a nation we are put under constant pressure by the media to eat better and look better. The result of this for most of us, is that the social experience of enjoying food is undermined. This combined with our busy lives often makes even simple decisions like what to have for dinner almost impossible. How can we combine good quality meals, with a busy life and still enjoy the food we eat?

So Cook’s mission is to resolve this dilemma using our food expertise, our menu planning skills and our knowledge of technology.

The Challenge

So Cook was three projects in one and because of that was a real challenge to ensure that every piece of the overall project worked in a way that made timings seamless and the systems work together the way it needed too.

One of the biggest challenges was the bespoke recipe creator which had to work with both the app and the website, pulling from a central main database which had an extremely complicated structure to make sure it did exactly what So Cook needed it to do.

Planning and forward thinking were always going to be a headache as everything had to work in a certain way at a certain time with some functionality overlapping.

The Solution

We approached this project with 3 different teams. We had the design team who had to create the brand, app design, and website design and then the 2 development teams who concentrated on building the app and the website and database.

We initially chose WordPress as our platform for the website but decided to move this into Laravel as it would communicate better with the database and app.

The project went very well and Mandy, the founder was a real help around organising what she wanted and the way she envisioned things working. It did help that she was a developer in another life so could explain things in a way the developers at Mobius understood.

So Cook really enjoyed working with Mobius. They created and brought to life our vision and went above and beyond what was expected of them. They couldn't do enough to help and nothing was an issue for them. We will continue to drive the brand forward with Mobius as our I.T partner. An excellent team of skillful and really nice people who actually care.
Mandy Winder Founder & Managing Director

THE TECH

The technologies we use are always thoroughly evaluated and considered in conjunction with the client’s needs and future scalability.

These projects needed multiple technologies to work together to ensure the desired results and involved creating a central database to allow information to be pulled through to the website and the App.

Consistently Great Performance

The new So Cook App and website is a unique piece of technology which pulls from a central database making the system easy to manage across all platforms.

We designed the system to be user-friendly and allow changes to be made of the fl and pushed to the website and the apps at the same time. The database-driven system is designed to evolve and grow and was built in the Laravel framework to allow for flexibility.

The Future

The full So Cook project is due to go live in stages. The website will go live in September 2018 with iOS App and Android App to follow in November 2018.

This is to allow for the website to gain some traction and for a following to be built up on the back of some online marketing including a full Social media marketing campaign across multiple formats. The central database and admin area will allow the SC team to manage every aspect of the website and App allowing for quick changes to be made to content and images across all the formats at the same time.

The system will be deployed on a delayed approach to allow traction to be gained via the website and online social media marketing campaigns. Initially, the So Cook team are looking at sharing 200 hundred recipes across the various meal types before introducing more country based cuisine and food specific types.
The growth of the Website will be reflected in the App with the introduction of various different brands through the So Cook brand building and utilising its initial foundation to drive new idea's forward on the back of the SC market traction.
The SoCook team are looking to grow the site by 50% in the first three months and by 75% in the first 6 months of trading. These realistic targets allow for a timed growth strategy ensuring the stability of the growth is focused and measured for future proofing.

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